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TBUS 400 Business Policy & Strategic Mgmt.: Company History and Profile
Getting started
You will be researching many facets of a company for your Business Case Project. As you begin, remember that you should think beyond simply searching the name of the company to find out about it. Think about what the company produces, which trade organization supports it, and which governmental office regulates it. Think about who might be promoting or criticizing the company. These and other angles will help you with your research and analysis.
The library is here to help you. Stop by the reference desk or make an appointment with the Business librarian.
Start by building a Company Profile and History
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Business Source CompleteMagazines, newspapers, journals, company profiles, and industry reports. Access MarketLine Company Profiles: (1) Hover over "More" tab at top of page & select Company Profiles. (2) Browse or enter exact company name.
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International Directory of Company HistoriesConcise histories of over 8,500 companies; the companies may appear in more than one volume
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Mergent OnlineExtensive information on U.S. and international public companies, including financials, stock, properties, SEC filings, products, services, trade names, competitors, partners and suppliers.
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Nexis UniSearch major business news, legal publications, and interview transcripts.
